This role has been filled. Check out our job board for to see more open positions!
Show all openings
The Tinder flame icon

Marketing Program Manager

Location
India
Department
Marketing
Job Type
Focus

Our Mission:

Launched in 2012, Tinder® revolutionized how people meet, growing from 1 match to one billion matches in just two years. This rapid growth demonstrates its ability to fulfill a fundamental human need: real connection. Today, the app has been downloaded over 630 million times, leading to over 97 billion matches, serving approximately 50 million users per month in 190 countries and 45+ languages - a scale unmatched by any other app in the category. In 2024, Tinder won four Effie Awards for its first-ever global brand campaign, “It Starts with a Swipe”™

Our Values:

One Team, One Dram Value Image

One Team, One Dream

We work hand-in-hand, building Tinder for our members. We succeed together when we work collaboratively across functions, teams, and time zones, and think outside the box to achieve our company vision and mission.

Own It Value Image

Own It

We take accountability and strive to make a positive impact in all aspects of our business, through ownership, innovation, and a commitment to excellence.

Never Stop Learning Value Image

Never Stop Learning

We cultivate a culture where it’s safe to take risks. We seek out input, share honest feedback, celebrate our wins, and learn from our mistakes in order to continue improving.

Spark Solutions Value Image

Spark Solutions

We’re problem solvers, focusing on how to best move forward when faced with obstacles. We don’t dwell on the past or on the issues at hand, but instead look at how to stay agile and overcome hurdles to achieve our goals.

Embrace Our Differences Value Image

Embrace Our Differences

We are intentional about building a workplace that reflects the rich diversity of our members. By leveraging different perspectives and other ways of thinking, we build better experiences for our members and our team.

The Role:

The Marketing Program Manager plays a pivotal role in the planning, execution, and optimization of comprehensive marketing programs to drive brand awareness, customer acquisition, and revenue growth. This individual will collaborate with cross-functional teams to ensure the successful implementation of marketing initiatives and campaigns.

Campaign Execution:- Oversee the detailed execution of marketing campaigns, ensuring they are delivered on time, within budget, and aligned with strategic goals.- Coordinate the production of marketing collateral, content, and assets required for program success along with the Brand team. 

Cross-Functional Collaboration:- Work closely with internal teams, including product, brand, performance and partnerships, to ensure seamless program execution.- Serve as a liaison between different departments to integrate program elements and achieve cohesive outcomes.

Vendor and Agency Management:- Manage external vendors and agencies as needed for program support.- Ensure vendor relationships are effective, efficient, and aligned with program goals.

Budget Management:- Manage program budgets, ensuring cost-effectiveness and adherence to financial constraints.- Track expenses, provide regular updates, and adjust plans as needed to optimize budget utilization.

Reporting:- Utilize data analytics tools to measure and report on the performance of marketing programs.- Provide insights into key performance indicators (KPIs) and make recommendations for program optimization.

Qualifications

  • 4+ years in Proven experience in marketing program management, with a focus on planning and executing multi-channel campaigns.
  • Strong project management skills with the ability to handle multiple projects simultaneously.
  • Excellent communication and interpersonal skills, with the ability to collaborate across teams.
  • Data-driven mindset with proficiency in using analytics tools for performance measurement.
  • Familiarity with budget management and financial acumen.
  • Creative thinking and problem-solving abilities.
  • Strong organizational skills and attention to detail.

Salary Range:

-

Factors such as scope and responsibilities of the position, candidate's work experience, education/training, job-related skills, internal peer equity, as well as market and business considerations may influence base pay offered. This salary will be subject to a geographic adjustment (according to a specific city and state), if an authorization is granted to work outside of the location listed in this posting.

We don’t just

accept

difference, we

celebrate

it

We strive to build a workplace that reflects the rich diversity of our members around the world, and we value unique perspectives and backgrounds. Even if you don’t meet all the listed qualifications, we invite you to apply and show us how your skills could transfer. Tinder is proud to be an equal opportunity workplace where we welcome people of all sexes, gender identities, races, ethnicities, disabilities, and other lived experiences.

Learn more about inclusion at Tinder
Right Arrow

If you require reasonable accommodation to complete a job application, pre-employment testing, or a job interview or to otherwise participate in the hiring process, please contact employeebenefits@matchgroup.com.

We don’t just

accept

difference, we

celebrate

it

We strive to build a workplace that reflects the rich diversity of our members around the world, and we value unique perspectives and backgrounds. Even if you don’t meet all the listed qualifications, we invite you to apply and show us how your skills could transfer. Tinder is proud to be an equal opportunity workplace where we welcome people of all sexes, gender identities, races, ethnicities, disabilities, and other lived experiences.

Learn more about inclusion at Tinder
Right Arrow

If you require reasonable accommodation to complete a job application, pre-employment testing, or a job interview or to otherwise participate in the hiring process, please contact employeebenefits@matchgroup.com.

Ready to make sparks fly at Tinder?

Apply for this role

What life is like on the

Marketing

team

"No matter your level of experience at Tinder, everyone encourages you to take initiative and participate. Tinder also has amazing employee resource groups (ERGs) that let you meet and learn from people outside of your department."
Melenie Becerra
,
Integrated Marketing Coordinator

Our hottest benefits for full time employees

Our hottest benefits for interns

No items found.

Stories from Life at Tinder

Similar Roles to

Marketing Program Manager