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Communications Director (Japan & Korea)

Location
Tokyo
Department
Communications
Job Type
Full Time
Focus

Our Mission:

As humans, there are few things more exciting than meeting someone new. At Tinder, we’re on a mission to power and inspire real connections by making it easy and fun for every new generation of singles. With tens of millions of users, hundreds of millions of downloads, 2+ billion swipes per day, 20+ million matches per day, and a presence in 190+ countries, our reach is expansive—and rapidly growing. We work together to solve complex problems. Behind the simplicity of every match, we think deeply about human relationships, behavioral science, network economics, AI and ML, online and real-world safety, cultural nuances, loneliness, love, sex, and more.

Our Values:

One Team, One Dram Value Image

One Team, One Dream

We work hand-in-hand, building Tinder for our members. We succeed together when we work collaboratively across functions, teams, and time zones, and think outside the box to achieve our company vision and mission.

Own It Value Image

Own It

We take accountability and strive to make a positive impact in all aspects of our business, through ownership, innovation, and a commitment to excellence.

Never Stop Learning Value Image

Never Stop Learning

We cultivate a culture where it’s safe to take risks. We seek out input, share honest feedback, celebrate our wins, and learn from our mistakes in order to continue improving.

Spark Solutions Value Image

Spark Solutions

We’re problem solvers, focusing on how to best move forward when faced with obstacles. We don’t dwell on the past or on the issues at hand, but instead look at how to stay agile and overcome hurdles to achieve our goals.

Embrace Our Differences Value Image

Embrace Our Differences

We are intentional about building a workplace that reflects the rich diversity of our members. By leveraging different perspectives and other ways of thinking, we build better experiences for our members and our team.

The Role:

Tinder, the most popular dating app in the world, is searching for a dynamic communications leader to join our remarkable team. Tinder has always been driven by youth culture, and today, Tinder is used mainly by Gen Z. This group continues to influence society and challenge constrictive norms in the most profound ways. No other generation has significantly impacted the workplace, retail consumption, technology, politics, and culture in the same way. It is this generation that we believe are driving the most change that we’ve ever seen in how we date, who we date and what dating is. Read more about how young people use Tinder today in “A Renaissance in Dating, Driven by Authenticity”, the second Future of Dating Report from Tinder driven by our Communications team.

There’s never been a more exciting time to work at Tinder! We’re doing something meaningful—helping people find their people. And talking about people – Authenticity and Inclusion are hardwired here at Tinder. You’ll find opportunities to bring your light and create some best work of your life moments. You’ll be proud of the experiences you help create for humans all over the world. We are on a course to revolutionize how young adults meet and connect today; if you want to be a part of that… keep reading.

This is an exciting opportunity to mold, protect, and energetically share the compelling story of Tinder - as a progressive company, an innovative product, and a pop-cultural brand. The ideal candidate is a self-motivated individual with a profound understanding of the fast-changing media landscape in Japan (experience in Korea/ East Asia comms would be a plus) with an interest in swift decision-making, expert issues management, and spur-of-the-moment creativity.

As a generalist role, this role encompasses brand reputation driving strategy (consumer-focused comms), product communications (new features, innovation, and trust & safety) and corporate communications (crisis, reputation management and executive positioning). If you're known for your practical (read: level-headed), willing to take action approach, and creative brilliance, then this is the dream job you've been waiting for!

The Communications Director will report directly to the VP of Communications, APAC, and operate from our Tokyo office in a hybrid work environment which will require in office partnership 3x a week. This is not a remote role and requires fluency in English and native reading, writing and speaking skills in Japanese including a really deep and insightful grasp of the Japanese press and both traditional and new media landscape.

As the Director of Communications, your scope will include:

  • Orchestrating and leading Japan and Korea/ East Asia communications strategies related to product and company narratives, as well as new product features , pr events and updates
  • Collaborating with cross functional partners within Match Group and Tinder to promote trust, safety, and inclusivity narratives.
  • Partner with regional teams to build impactful global campaigns and brand narratives
  • Devising and implementing a streamlined, concise, and creative local executive communications strategy
  • Directly engaging with media and external partners regularly and consistently to deepen relations and build impactful exposure and understanding for the brand
  • Crafting product-specific messaging and collaborating closely with product marketing, and safety teams.
  • Managing the country budget efficiently and smartly to the benefit of the brand goals
  • Being the spokesperson for ongoing storytelling in the markets
  • Supervising agency resources and planning - balancing critical thinking and work at your end and using agencies effectively for implementation

Key Qualifications:

  • While we understand that not every candidate will “tick all the boxes”, we believe our perfect match will resonate with our Tinder Values:

  • One Team, One Dream
  • You're a champion of simplicity, keeping communications clear and uncluttered while being resourceful enough to achieve significant results.
  • Your optimism is infectious, and your ego never gets in the way of the big picture - you operate with humility.
  • You understand that communications as a profession is changing and want to be a part of that change.
  • You’re ready to explore new ways of breaking the routine. And bring ideas to the table
  • You bring 10+ years of experience in the communications field, either in a corporate or agency environment.
  • Spark Solutions
  • You've worked with partners and executives, helping to crystalize their vision and express their unique points of view.
  • You appreciate a nimble and flexible environment, where being a Director means you’re a leader in charge and can advance high-impact work quickly
  • Own it
  • You're a pro at taking global storytelling into the local market and can work with cross-functional teams to bring collaborative projects to life
  • You consider yourself a hands-on leader with a strong network of relationships with journalists across many verticals.
  • You’re not afraid and actually like to pick up the phone on an incoming note from a reporter, good or bad.
  • Embrace our Differences
  • You understand this is more of a generalist role oscillating between product, corporate, and trust & safety.
  • While your focus is on the East Asian markets, you are comfortable working across multiple time zones.
  • You show up as an expert and someone to look up and learn from within the Global comms team and the local market teams
  • Never Stop Learning
  • You possess the ability to devise and implement communications campaigns and can develop and expand capable of developing and expanding ambitious strategies
  • You listen and respond to feedback and demonstrate clearly that you can introspect and evolve.

Salary Range:

-

Factors such as scope and responsibilities of the position, candidate's work experience, education/training, job-related skills, internal peer equity, as well as market and business considerations may influence base pay offered. This salary will be subject to a geographic adjustment (according to a specific city and state), if an authorization is granted to work outside of the location listed in this posting.

We don’t just

accept

difference, we

celebrate

it

We strive to build a workplace that reflects the rich diversity of our members around the world, and we value unique perspectives and backgrounds. Even if you don’t meet all the listed qualifications, we invite you to apply and show us how your skills could transfer. Tinder is proud to be an equal opportunity workplace where we welcome people of all sexes, gender identities, races, ethnicities, disabilities, and other lived experiences.

Learn more about inclusion at Tinder
Right Arrow

We don’t just

accept

difference, we

celebrate

it

We strive to build a workplace that reflects the rich diversity of our members around the world, and we value unique perspectives and backgrounds. Even if you don’t meet all the listed qualifications, we invite you to apply and show us how your skills could transfer. Tinder is proud to be an equal opportunity workplace where we welcome people of all sexes, gender identities, races, ethnicities, disabilities, and other lived experiences.

Learn more about inclusion at Tinder
Right Arrow

Ready to make sparks fly at Tinder?

Apply for this role

What life is like on the

Communications

team

"The uniqueness on Tinder resides on how collaborative people are. No matter the country you are in, people are always willing to help you achieve your goals and succeed."
Rodrigo Fontes
,
VP Global Marketing

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